What can shark teeth tell us?
Science communications - explainer blog article for the Natural History Museum.
Getting to the heart of the matter with copy & content that cuts through.
Copywriting, content writing and copy editing for charities, public sector and ethical businesses.
Hello! I'm Holly, a UK-based copywriter for charities and ethical businesses.
I'm a storyteller at heart (that's why Dolly Parton is my idol), and I use that ability to help values-driven organisations achieve their communications goals.
I CAN HELP YOU WITH:
- Long-form content: annual reports, white papers, research & op-eds
- Core website copy, blog content and lead magnets
- Copy for social media and campaigns
- Change narratives and brand identity writing
- Speeches and presentations.
Recent clients include Natural History Museum, The Duke of Edinburgh's Award, Malaria No More and Options (a subsidiary of Marie Stopes International).
To discuss your goals and how I could help you achieve them, please email me to set up a 15-minute no-obligation chat.
Lovely words
"It's been a pleasure working with Holly over the past two years. Holly is an accomplished copywriter which is reflected in her ability to interpret the brief, capture our tone of voice and elevate the stories we want to tell in the Nominet Digital Youth Index report. Her dynamic approach to accommodating our review processes and challenging timelines comes at no cost to quality and is much appreciated."
Hannah McNeil, Commercial Campaigns Lead, Nominet UK
My writing
This is just a sample of my writing. If you don't see what you're looking for, please get in touch and let me know what you're after. I've got strategic change narratives, copy editing projects, press releases and more!
Celebrity speech for high-profile DofE event
Please get in touch and I'll send the speech directly to you.
How are climate change and biodiversity loss linked?
Science communications - explainer article for the Natural History Museum.
What are the main causes of youth homelessness in the UK?
It’s often a combination of factors which leads to a young person finding themselves without a place to call home.
The Duke of Edinburgh's Award Annual Impact Report 2022
Homo floresiensis: the real-life 'hobbit'?
Evergreen longform content for the human evolution section of the Natural History Museum's amazing online knowledge repository.
Supporter email journey - youth homelessness charity
A selection of stories written for a leading youth homelessness charity in partnership with the Tin Can Collective. If you require more information, please get in touch.
Digital Youth Index 2022
Copywriting and editing of Nominet's ambitious UK-wide research on young peoples' relationship to digital.
Social copy for the DofE
A selection of copy written for The Duke of Edinburgh's Award. Note - graphics created by in-house team.
Tree Council Homeowners' Guide to Ash Dieback Disease
Copyedited and proofed by me - created in partnership, as documents so often are.
More lovely words
"Holly is a very talented copywriter who writes with clarity and flair for a wide range of audiences. We particularly appreciated her ability to distil large amounts of complex information quickly and incisively into valuable briefing notes or opinion pieces for the organisation."
- Clare Bowen, Director of Programmes, Partnerships & Comms, The Tree Council
"Holly swiftly understood what was needed in terms of style and tone to produce a range of case studies and training materials for our suite of leadership qualifications. Holly held interviews with a range of school leaders and was able to distill complex issues into clearly written case studies in plain English, drawing out key learning points whilst also communicating the nuances from each context."
- Bethan Hindley, Head of Leadership Delivery, Teacher Development Trust
"I still remember your excellent Chair's Intro to that Impact Statement. I genuinely still think of that when I'm trying to write Exec Summaries."
-Jay Hoffman, Bid Writer colleague, Crown Agents